Month: July 2025

How Mid-Luxury Brands Are Winning Repeat Customers

Between mainstream and high-end luxury markets, mid-luxury brands face tricky challenges in keeping customers loyal. Buick, Acura, and Infiniti are finding ways to build lasting relationships through personalized service, practical technology, and emotional connections that bring buyers back again and again. Mid-luxury brands compete by offering premium service experiences that surprise customers who expect mainstream […]

Why Are Pickup Trucks Getting So Huge?

If you’ve shopped for a pickup truck at any point in the last ten years, you’ve probably noticed that trucks just keep getting bigger. Why are automakers making trucks much bigger than they used to? It’s an interesting combination of consumer demand, government regulations, and the simple evolution of what pickup trucks are used for.

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